Baksi, Arup Kumar, Professor, Dept. of Management and Business Administration, Aliah University, Kolkata, India., India
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Anais Brasileiros de Estudos Turísticos ABET, Vol. 13, Regular Issue (2023) - ESTUDOS DE CASO / CASE STUDY / ANÁLISIS DE CASO
Framing a gender-neutral place brand model: the case of ‘Doll Village’ in India
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