Sanciones de la Federación Rusa contra la República de Turquía como un caso de aplicación de hard power en el turismo
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https://doi.org/10.5281/zenodo.10436803Palabras clave:
Turismo Rusia-Turquía, Sanciones, Poder duro, Crisis, DiversificaciónResumen
El artículo analiza las sanciones y limitaciones impuestas a Turquía después del incidente con la aeronave rusa en la frontera sirio-turca en noviembre de 2015. La importancia de Turquía como uno de los destinos turísticos más populares para el mercado de turismo masivo de Rusia se verifica mediante el análisis de datos bilaterales. Se reveló que el sector turístico y hotelero de Turquía sufrió mucho y rápidamente debido sobretodo a las estrictas restricciones impuestas por las autoridades rusas. Todavía, las sanciones también desencadenaron una crisis en la industria del turismo saliente de Rusia. Se presentan las medidas tomadas por la administración de turismo rusa para compensar los efectos negativos de los riesgos geopolíticos y abordar los problemas de larga data en la industria del turismo.
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