La Percepción de la Comunidad de Acogida hacia los Impactos Socioculturales del Turismo: un estudio antropológico de los destinos de acogida de Cachemira
DOI:
https://doi.org/10.5281/zenodo.5771069Resumen
El estudio trata de conocer la percepción de las comunidades de acogida sobre los impactos socioculturales del turismo en el destino turístico de Gulmarg. El presente estudio adoptó un enfoque cuantitativo y distribuyó el cuestionario entre los encuestados del estudio. La investigación se basa en los resultados de una encuesta realizada a 147 residentes del destino turístico. Para la estadística descriptiva y la técnica de análisis factorial se utilizó el software SPSS (Statistical Package for Social Sciences). La unidimensionalidad (análisis factorial confirmatorio CFA) de los factores identificados se comprobó mediante AMOS. Los resultados del estudio revelaron que la comunidad anfitriona percibe impactos socioculturales positivos del turismo, es decir, los residentes anfitriones perciben que el desarrollo turístico está creando oportunidades de empleo, mejorando los ingresos de la población local y estimulando la economía local. Los residentes de los destinos turísticos también coinciden en que el turismo ha mejorado la seguridad en sus comunidades locales y ha preservado y conservado la cultura y las tradiciones locales de la zona. Además, los resultados de la encuesta revelaron que las comunidades anfitrionas no perciben ningún impacto sociocultural negativo del desarrollo turístico en la zona. Por lo tanto, la investigación ayudará a los planificadores turísticos y al gobierno local en la planificación y aplicación de estrategias de desarrollo turístico para el area con el objetivo de consolidar el apoyo de los residentes locales al turismo.
Palabras clave: Impactos socioculturales; Comunidad anfitriona; Turismo.
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