ANÁLISE DA SATISFAÇÃO E PERCEPÇÃO DOS TURISTAS - UM CAMINHO PARA O DESENVOLVIMENTO SUSTENTÁVEL DO TURISMO RURAL DE BASE COMUNITÁRIA EM SHIVARAPATTANA, KARNATAKA

Autores

  • Mukunda B. G Mount Carmel College, Assistant Professor
  • Vijay G. Professor - Tourism Management

DOI:

https://doi.org/10.5281/zenodo.17675855

Palavras-chave:

Turismo Rural, Satisfação do turista, Desenvolvimento sustentável, Shivarapattana, Desenvolvimento Comunitário, Percepção do turista

Resumo

O crescimento do turismo rural sustentável depende da felicidade dos turistas rurais. O turismo rural de base comunitária (QBRT) é uma grande promessa para revitalizar os conceitos e atitudes tradicionais do turismo e facilitar uma transição substancial rumo a um novo caminho para a sustentabilidade a longo prazo das comunidades rurais. As áreas rurais passaram por uma transformação econômica e social significativa nos últimos anos; questões populacionais e o abandono de atividades econômicas convencionais impactaram essas regiões. O turismo rural tem sido visto como um caminho potencial para o sucesso financeiro, a revitalização da comunidade e um ambiente social saudável. Só se o turismo rural for planeado de forma sustentável poderá ser esse o caso. Esse desenvolvimento sustentável busca reduzir os danos ao meio ambiente e aos recursos culturais, melhorar a satisfação dos visitantes e promover o crescimento econômico futuro. A vila de Shivarapattana no distrito de Kolar tem uma longa e ilustre história que remonta ao império Chalukyan na produção de esculturas arquitetônicas para templos. Este artigo busca avaliar e quantificar a satisfação e a percepção do turista em relação às instalações de infraestrutura da vila, a partir de diferentes ângulos. O tamanho da amostra de 668 é selecionado, e a amostragem aleatória simples é utilizada para coletar os dados primários. O estudo revelou que os ídolos de pedra são os mais bem avaliados, e os turistas estão encantados com os tipos e estilos de peças escultóricas.

Downloads

Não há dados estatísticos.

Biografia do Autor

Mukunda B. G, Mount Carmel College, Assistant Professor

PhD in Tourism Management, Masters in Tourism Administration 5 Years Integrated course & Assistant Professor, School of Humanities and Social Sciences, Department of Travel and Tourism, Mount Carmel College, Autonomous, No. 58, Palace Rd, Vasanth Nagar, Bengaluru – 560 052, Karnataka, India. Ph:9591091637, ORCID ID:  0000-0002-6568-1578 E-mail: bgmukunda8@gmail.com 

Vijay G., Professor - Tourism Management

Ph.D in Tourism, M.Phil in Tourism, Master of Tourism Management, Bachelor of Tourism Studies, Professor & Research Supervisor (Tourism Management), Department of Commerce and Business Management, Chaitanya (Deemed to be University), Kishanpura, Warangal (Urban District), Hanamkonda – 506 001, Telangana, India, E-mail: drgvijayam@gmail.com

Referências

Abesey, S., Allah. S., Tahmasebi, I. S. (2015). Investigating the relative efficiency of tourism management in the provinces of the country in the third and fourth development plans. Economic Strategy, 7, 198.

Adebajo, B. & Bukola, T. (2023). Introduction to Descriptive statistics. Recent Advances in Biostatistics. 10.5772/intechopen.1002475.

Atun, R.A., Nafa, H., Türker, (2019). Envisaging sustainable rural development through ‘context-dependent tourism’: case of Northern Cyprus. Environmental Development Sustainability, 21, 1715–1744. https://doi.org/10.1007/s10668-018-0100-8.

Beigpoor Shahrivar, Rafat. (2012). Factors that influence tourist satisfaction. Journal of Travel and Tourism Research (Online). 12. 61-79.

Brooks, C., Waterton, E., Saul, H., Renzaho, A. (2023). Exploring the relationships between heritage tourism, sustainable community development and host communities’ health and wellbeing: A systematic review. PLoS ONE 18(3): e0282319. https://doi.org/10.1371/journal.pone.0282319

Boroujeni, H.Z., & Turkman, N. (2013). Analysis of the development of religious tourism in Hamedan Province. Scientific Management Iran, 30, 57–80.

Cheng, L., & Zhang, J. (2020). Is tourism development a catalyst of economic recovery following natural disaster? An analysis of economic resilience and spatial variability. Current Issues in Tourism, 1–22. https://doi.org/10.1080/13683500.2019.1711029

Christou, P.A., (2020). Tourism experiences as the remedy to nostalgia: conceptualizing the nostalgia and tourism nexus. Current Issues in Tourism 23(5), 612–625. https://doi.org/10.1080/13683500.2018.1548582

Choi, H-S.C., & Sirakaya, E. (2006). Sustainability indicators for managing community tourism. Tourism Management, 27(6),1274–1289. https://doi.org/10.1016/j.tourman.2005.05.018

Chong, K.Y., & Balasingam, A.S. (2019). Tourism sustainability: economic benefits and strategies for preservation and conservation of heritage sites in Southeast Asia. Tourism Reviews, 74(2), 268–279. https://doi.org/10.1108/TR-11-2017-0182

Chuang, S.-T. (2013). Residents & Attitudes Toward Rural Tourism in Taiwan: a Comparative Viewpoint. International Journal of Tourism Research, 15, 152–170. doi: 10.1002/jtr.1861

Cunha, C., Kastenholz, E., Carneiro, M.J. (2020). Entrepreneurs in rural tourism: do lifestyle motivations contribute to management practices that enhance sustainable entrepreneurial ecosystems? Journal of Hospitality and Tourism Management, 44,215–226. https://doi.org/10.1016/j.jhtm.2020.06.007

Di, T.F., & Laura, M. (2021). How green possibilities can help in the future sustainable conservation of cultural heritage in Europe. Sustainability 13(7):3609. https://doi.org/10.3390/su13073609

FAITH, (2021). Report on Rural Tourism, Ministry of Tourism, Govt. of India, New Delhi.

G. Juhi, (2020). Study of Factors Affecting Tourist Satisfaction at Selected Heritage Destinations of Rajasthan, Our Heritage, 68(1), 11-14.

Gabrielli, Cassiana. 2017. Turismo responsável: Caminhos possíveis? Revista De Turismo Contemporâneo. 5, 81–97.

Getz, D. (2008), Event tourism: definition, evolution and research. Tourism Management, 29(3), 403–428. https://doi.org/10.1016/j.tourman.2007.07.017

Giampiccoli, A., & Saayman, M. (2018). Community-based tourism development model and community participation. African Journal of Hospitality, Tourism and Leisure, 7(4), 1–27

Govender, K., Chuchu, M., Eugine, & Tinashe, (2021). Perceptions of Local Tourists, Attitudes and Willingness to Visit Local Destinations: A Destination Image Case. Business Management Analysis Journal (BMAJ), 4, 1-24. 10.24176/bmaj.v4i2.6175.

Jörg, K, & A.G. Schering. (2014). Analysis of Variance ANOVA, WILEY Online Library.

Huang S. S. and Crotts J. (2019). Relationships between Hofstede’s cultural dimensions and tourist satisfaction: a cross-country cross-sample examination, Tourism Management. (2019) 72, 232–241, https://doi.org/10.1016/j.tourman.2018.12.001, 2-s2.0-85058239701.

Hutagalung, H., Purwana, D., Suhud, U., Mukminin, A., Hamidah, H., & Rahayu, N. (2022). Community Self-Reliance of Rural Tourism in Indonesia: An Interpretative Phenomenological Analysis. The Qualitative Report, 27(7), 1151-1168. https://doi.org/10.46743/2160-3715/2022.5215 .

Kannan, D.; de Sousa Jabbour, A.B.L.; Jabbour, C.J.C. (2014). Selecting green suppliers based on GSCM practices: Using fuzzy TOPSIS applied to a Brazilian electronics company. European Journal of Operational Research, 233, 432–447.

Karamuz, M., & Araghinejad, S. (2014). Advanced hydrology (Vol.): Amir Kabir University.

Kantar, S., & Svržnjak, K. (2017). Development of Sustainable Rural Tourism. DETUROPE, 9, 26-34. 10.32725/det.2017.003.

Kaptan, A.Ç., Cengı̇z, T.T., Özkök, F., Tatlı, H. (2020). Land use suitability analysis of rural tourism activities: Yenice, Turkey. Tourism Management 76, 103949. https://doi.org/10.1016/j.tourman.2019.07.003.

Kayat, K. (2014). Community-Based Rural Tourism: A Proposed Sustainability Framework, Environmental Science, Sociology and Business, DOI:10.1051/SHSCONF/20141201010.

Kelliher, F., Rein, L., Johnson, T.G., Joppe, M. (2018). The role of trust in building rural tourism micro firm network engagement: a multi-case study. Tourism Management. 68, 1–12. https://doi.org/10.1016/j.tourman.2018.02.014

Kumari, N., Khanna, J., Kumar, P., Patyal, S. (2020). Assessing the Factors Impacting Destination Loyalty in Sustainable Tourism: A Case Study of Sanasar Village, an Emerging Tourist Spot in Jammu and Kashmir (North India). In: Chahal, H., Pereira, V., Jyoti, J. (eds) Sustainable Business Practices for Rural Development. Palgrave Macmillan, Singapore. https://doi.org/10.1007/978-981-13-9298-6_8

Lane, B. (1994). What is rural tourism? Journal of Sustainable Tourism, 2(1&2), 7–21, https://doi.org/10.1080/09669589409510680

Lin, M.H.; Hu, J.Y.; Tseng, M.L.; Chiu, A.S.F.; Lin, C.Y. (2016). Sustainable development in technological and vocational higher education: Balanced scorecard measures with uncertainty. Journal of Cleaning Production, 120, 1–12.

López-Sanz, J.M., Penelas-Leguía, A., Gutiérrez-Rodríguez, P., Cuesta-Valiño, P. (2021). Sustainable development and rural tourism in depopulated areas. Land,10(9), 985. https://doi.org/10.3390/land10090985.

Marques, C.P., Guedes, A., Bento, R. (2022). Rural tourism recovery between two COVID-19 waves: the case of Portugal. Current Issues in Tourism, 25(6), 857–863. https://doi.org/10.1080/13683500.2021.1910216.

Mayaka, M.; Croy, W.G.; Wolfram Cox, J. A. (2019). Dimensional approach to community-based tourism: Recognising and differentiating form and context. Annals of Tourism Research, 74, 177–190.

Ministry of Tourism, Government of India / UNDP India (2008). Report on Redefining Tourism - Experiences and Insights from Rural Tourism Projects in India

Nahid, E.B. & Akbar, (2016). The effects of the mental image of is Isfahan tourists on the development of tourism. Journal of Tourism Management Studies, 31, 109–25.

Ngo, T. H., & Creutz, S. (2022). Assessing the sustainability of community-based tourism: a case study in rural areas of Hoi An, Vietnam. Cogent Social Sciences, 8(1). https://doi.org/10.1080/23311886.2022.2116812.

Navarrete, T. (2019). Digital Heritage Tourism: Innovations in Museums. World Leisure Journal, 61(3), 200–14.

Nidhi, W., & Blessing, A., Paul, J., Emma, W. (2019). The Impact of Heritage Tourism on Sustainable Community Development, Health and Wellbeing: A Systematic Review Protocol. Social Science Protocols. 2. 1-10. 10.7565/ssp.2019.2655.

Nunkoo, R., Seetanah, B., and Agrawal, S. (2019). "Guest editorial: Innovations in sustainable tourism research", Tourism Review, 74 (2), 129-137.

P. Steven, (2005). Tourism destination branding complexity. Journal of Product &Brand Management, 14(4), 258-9

Phillip, S., Hunter, C., Blackstock, K. (2010). A typology for defining agritourism. Tourism Management, 31(6), 754–758. https://doi.org/10.1016/j.tourman.2009.08.001.

Pramanik, P.D.; Ingkadijaya, R.; Achmadi, M. (2019). The Role of Social Capital in Community-Based Tourism. Journal of Indonesia Tourism Development Studies. 7, 62–73.

Prashanta, K. S. (2020). A Study by Energy and Resource Institute (TERI), feasibility and potential of solar P V applications in the MSME Sector in Rural India project. Retrieved https://www.teriin.org/sites/default/files/2021-02/feasibility-study-solar- applications- MSMEs.pdf

Polukhina, A., Marina, S., Marina, E., Oxana, S., Oksana, A., and Anton, A-O. (2021). The Concept of Sustainable Rural Tourism Development in the Face of COVID-19 Crisis: Evidence from Russia. Journal of Risk and Financial Management 14, 38. https://doi.org/10.3390/jrfm14010038

Rajesh, R. (2013). Impact of Tourist Perceptions, Destination Image and Tourist Satisfaction on Destination Loyalty: A Conceptual Model. Revista de Turismo y Patrimonio Cultural, 11, 67-78. 10.25145/j.pasos.2013.11.039.

Rana R, Singhal R. Chi-square test and its

Rana, R and Singal, R. (2015). Chi-square test and its application in hypothesis testing. Journal of Practice Cardiovascular Science.1, 69-71.

Retrieved from http://www.craftclustersofindia.in/site/index.aspx?Clid=662

Ryu, K., Roy, P.A., Kim, H., Ryu, H. (2020). The resident participation in endogenous rural tourism projects: a case study of Kumbalangi in Kerala, India. Journal of Travel and Tourism Marketing, 37(1), 1– 14. https://doi.org/10.1080/10548408.2019.1687389

Sanjivani, Kannada News Paper (2022 25th July).

Setiawan, P., Moaaz, K., Yitno, P., and Lóránt, D. D. 2021. "Rethinking Sustainable Community-Based Tourism: A Villager’s Point of View and Case Study in Pampang Village, Indonesia" Sustainability 13, no. 6: 3245. https://doi.org/10.3390/su13063245

Silva, L., & Leal, J. (2015). Rural tourism and national identity building in contemporary Europe: evidence from Portugal. Journal of Rural Studies, 38,109– 119. https://doi.org/10.1016/j.jrurstud.2015.02.005

Slater, S. J. (2020). Recommendations for keeping parks and green spaces accessible for mental and physical health during COVID-19 and other pandemics. Previous Chroniccle Disclose https://doi.org/10.5888/pcd17.200204

Taghavi, M & Soleimani, A. G., (2017). The factors influencing the growth of the tourism industry. Economic Research, 3, 157.

Tapak, L., Abbasi, H., & Mirhashemi, H. (2019). Assessment of factors affecting tourism satisfaction using K-nearest neighborhood and random forest models. BMC Residence Notes. 12, 749 https://doi.org/10.1186/s13104-019-4799-6

Tiwari, S.; Tomczewska-Popowycz, N.; Gupta, S.K.; Swart, M.P. (2021). Local Community Satisfaction toward Tourism Development in Pushkar Region of Rajasthan, India. Sustainability, 13, 13468. https://doi.org/10.3390/su132313468

The Hindu News Paper (2022 03rd April).

The Hindu News Paper, (August 2, 2022).

Van Der Merwe, C.D. (2016). Tourist guides’ perceptions of cultural heritage tourism in South Africa. In: Szymańska, D. and Biegańska, J. (Edn.). Bulletin of Geography. Socio-economic Series 34, 117–30.

Yacob, S., & Siregar, Ade Perdana & Erida., Erida & Lidyah, Rika. (2021). The loyalty of rural tourism destination: A perspective of destination quality perception, satisfaction, and behaviour intention in Indonesia. International Journal of Research in Business and Social Science, 10, 2147- 4478, 10.20525/ijrbs.v10i7.1404.

Yang, J., Yang, R.X., Chen, M.H., Su, C.H., Zhi, Y., Xi, J.C. (2021). Effects of rural revitalization on rural tourism. Journal of Hospitality and Tourism Management, 47, 35–45. https://doi.org/10.1016/j.jhtm.2021.02.008

Wijenayaka, A, & Kakuluwa, M. G, Amal, (2021). Importance of the Satisfaction in the Tourism Sector. 02, 427-429. 10.6084/m9.figshare.17713442.v1.

Downloads

Publicado

2025-12-04

Como Citar

B. G, M. ., & G., V. (2025). ANÁLISE DA SATISFAÇÃO E PERCEPÇÃO DOS TURISTAS - UM CAMINHO PARA O DESENVOLVIMENTO SUSTENTÁVEL DO TURISMO RURAL DE BASE COMUNITÁRIA EM SHIVARAPATTANA, KARNATAKA. Revista Latino-Americana De Turismologia, 11(Regular), 1–15. https://doi.org/10.5281/zenodo.17675855

Edição

Seção

ESTUDO DE CASO/ CASE STUDY /ESTUDIO DE CASO