ANÁLISIS DE LA SATISFACCIÓN Y PERCEPCIÓN DE LOS TURISTAS: UN CAMINO HACIA EL DESARROLLO SOSTENIBLE DEL TURISMO RURAL COMUNITARIO EN SHIVARAPATTANA, KARNATAKA

Autores/as

  • Mukunda B. G Mount Carmel College, Assistant Professor
  • Vijay G. Professor - Tourism Management

DOI:

https://doi.org/10.5281/zenodo.17675855

Palabras clave:

Turismo rural, Satisfacción del turista, Desarrollo sostenible, Shivarapattana, Desarrollo Comunitario, Percepción turística

Resumen

El crecimiento del turismo rural sostenible depende de la felicidad de los turistas rurales. El turismo rural comunitario (CBRT, por sus siglas en inglés) es muy prometedor para revitalizar los conceptos y actitudes tradicionales del turista y facilitar una transición sustancial hacia una nueva orientación hacia la sostenibilidad a largo plazo de las comunidades rurales. Las zonas rurales han experimentado una importante transformación económica y social en los últimos años; Los problemas de población y el abandono de las actividades económicas convencionales han impactado a estas regiones. El turismo rural ha sido visto como una vía potencial para el éxito financiero, la revitalización de la comunidad y un entorno social saludable. Solo si el turismo rural se planifica de forma sostenible, podría ser así. Este desarrollo sostenible busca reducir el daño al medio ambiente y a los recursos culturales, mejorar la satisfacción de los visitantes y fomentar el crecimiento económico futuro. La aldea de Shivarapattana en el distrito de Kolar tiene una larga e ilustre historia que se remonta al imperio Chalukyan en la producción de esculturas arquitectónicas para templos. Este artículo se propone evaluar y cuantificar la satisfacción y la percepción turística a partir de las infraestructuras del pueblo desde diversos ángulos. Se selecciona un tamaño de muestra de 668 y se utiliza el muestreo aleatorio simple para recopilar los datos primarios. El estudio reveló que los tipos de ídolos de piedra son los mejor valorados, y los turistas están encantados con los tipos y estilos de piezas escultóricas.

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Biografía del autor/a

Mukunda B. G, Mount Carmel College, Assistant Professor

PhD in Tourism Management, Masters in Tourism Administration 5 Years Integrated course & Assistant Professor, School of Humanities and Social Sciences, Department of Travel and Tourism, Mount Carmel College, Autonomous, No. 58, Palace Rd, Vasanth Nagar, Bengaluru – 560 052, Karnataka, India. Ph:9591091637, ORCID ID:  0000-0002-6568-1578 E-mail: bgmukunda8@gmail.com 

Vijay G., Professor - Tourism Management

Ph.D in Tourism, M.Phil in Tourism, Master of Tourism Management, Bachelor of Tourism Studies, Professor & Research Supervisor (Tourism Management), Department of Commerce and Business Management, Chaitanya (Deemed to be University), Kishanpura, Warangal (Urban District), Hanamkonda – 506 001, Telangana, India, E-mail: drgvijayam@gmail.com

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Publicado

2025-12-04

Cómo citar

B. G, M. ., & G., V. (2025). ANÁLISIS DE LA SATISFACCIÓN Y PERCEPCIÓN DE LOS TURISTAS: UN CAMINO HACIA EL DESARROLLO SOSTENIBLE DEL TURISMO RURAL COMUNITARIO EN SHIVARAPATTANA, KARNATAKA. Revista Latino-Americana De Turismologia, 11(Regular), 1–15. https://doi.org/10.5281/zenodo.17675855

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Sección

ESTUDO DE CASO/ CASE STUDY /ESTUDIO DE CASO